By: Todd Hemme | April 24th, 2013 | no comments
Differentiation is something every business needs to succeed. Competition in the design industry is fierce. There are plenty of options for businesses to choose from when they want a new website, a new app or an email program. What makes you different than the other options? Something you might not have considered is offering digital [...]
By: Jake Miller | April 3rd, 2013 | 5 comments
The gloves are off and opinions are flying. In a creative profession, like graphic design, we are all faced with similar situations when meeting with a client. It may not always be a blood bath, but it has the potential to be uncomfortable. After all, it is two professional parties coming together, with their own [...]
By: John Romaine | February 11th, 2013 | 1 comment
Okay, so you’ve been out there hustling hard – banging on doors, cold calling and handing out business cards at every opportunity in order to land some web design work. Now finally, you’ve got an interested prospect and you’ve managed to organize your first client meeting. This could be the big one, so now is [...]
By: Andy Ross | February 4th, 2013 | 5 comments
My wife and I run a very small design agency. Just the two of us. And we generally work for small clients. But this changed fairly recently. One day my wife heard that someone at a Great Big Company needed help. Now, this company actually has thousands of employees, in many different countries. They have [...]
By: Jacob Williams | January 14th, 2013 | no comments
I had a conversation with a wonderful lady the other day about an issue she was having with a consultant. She felt completely ripped off. She felt she’d purchased a truckload of snakeoil. I contacted the consultant and found that she was right. The consultant was a self-help guru. One that talks about the “value” [...]
By: Rob Toledo | September 24th, 2012 | no comments
Your website’s home page should be working as hard as it can to make sure the visitors you receive really get your company. Your homepage should explain exactly what it is you do in as brief an amount of time as possible, and one of the most effective ways of making sure it’s doing that [...]
By: Wes McDowell | July 24th, 2012 | 3 comments
How many times have you been asked what you or your design company does? I’m asked on a regular basis, and trust me, it really makes a difference if you have a clear, concise answer that paints a complete picture in seconds. According to Carmine Gallo in this video originally published on Forbes.com, the key [...]
By: Wes McDowell | November 3rd, 2011 | no comments
While we would almost always prefer to use custom photography and illustration, it’s not a perfect world. Some clients simply do not have the budget for such extravagances. Stock images are a great compromise. An inexpensive way to add visual interest to any web design or graphic design project. I know what many of you [...]
By: Wes McDowell | September 15th, 2011 | no comments
So you’ve finished designing and developing a beautiful, functional CMS based website for one of your clients. Everything looks great, and even more importantly, everything works! But, being a content managed site, the work is never truly finished. Some clients choose to hire you in perpetuity, to maintain and keep the site current. Others want [...]