graphic design spec work

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DesignCast 58: Saying Nope to Spec Work

By: Wes McDowell | March 28th, 2014 | 6 comments

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Do you like working for free? Neither do we. The creative field has always been plagued by the notion that what we do is somehow not “real” work, and should only be paid for upon approval. It has become increasingly common for potential clients to request designs up front, as a test to see who [...]

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branding guide design

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DesignCast 57: How to Develop a Branding Guide

By: Wes McDowell | March 21st, 2014 | no comments

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Everyone knows that the logo is the cornerstone of a company’s branding and identity. But why stop after just designing the logo for a client? Not only is offering a printable set of branding guidelines invaluable to your clients, but it can be a great upsell of your services as well. In other words, if [...]

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graphic designer contract clauses

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DesignCast 56: Design Contract Lifesavers

By: Wes McDowell | February 24th, 2014 | 6 comments

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If you’ve been listening to the show for a while, you will remember that we did a whole episode covering all the basics of graphic and web design client contracts. But over the past few years, plenty of situations have come up with our own clients that have prompted us to add extra clauses to [...]

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when good designs go bad

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DesignCast 55: When Good Designs Go Bad

By: Wes McDowell | February 9th, 2014 | 2 comments

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We’ve all been there. You design something awesome for a client, hand over the files, and then you see that it has been changed. Maybe a small tweak, or maybe it has been transformed into something unrecognizable. Something awful. Something, you no longer want your name on. In this episode, Mikelle recounts just this kind [...]

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whats in it for me?

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DesignCast 54: What’s in it For Me?

By: Wes McDowell | January 27th, 2014 | 2 comments

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When marketing our design services to clients, it is common to spend a lot of time talking about what we do, and how good we are at it. Unfortunately, focusing on that alone is not enough to entice the discerning client. You have to clearly lay out your unique value proposition, in other words, you [...]

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graphic designer tax deductions 2014

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DesignCast 53: Designer Deductions

By: Wes McDowell | January 13th, 2014 | 2 comments

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We’ll bet you hate thinking about taxes. We also bet you love saving your hard earned money! While paying taxes is the burden of just about every person on this planet, it can be especially hard on freelance graphic designers. Luckily, we have many expenses that can be deducted from our tax burden, resulting in [...]

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2013 year in review graphic design

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DesignCast 52: The Year End Wrap-Up

By: Wes McDowell | December 23rd, 2013 | 2 comments

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We’re coming right up on 2014, and what better time to stop and look back on what we learned this past year? (We thought about doing it in July, but is just seemed premature.) Wes, Mikelle and Sam each talk briefly about the biggest lesson they learned in their design careers this year, as well [...]

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gift guide for graphic designers

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DesignCast 51: The Designer’s Holiday Gift Guide 2013

By: Wes McDowell | December 9th, 2013 | 6 comments

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Our gift guide show last year was such a runaway hit that we had to do it again. Listen as Wes, Mikelle and Sam go over some of their top picks for gifts you should be asking for this year. Some are clearly just for designers, some will help you get through your day, and [...]

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listener question show 50

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DesignCast 50: Giving Thanks & Answering Your Questions

By: Wes McDowell | November 25th, 2013 | 8 comments

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Is it just a coincidence that we happened to reach 50 episodes just in time for Thanksgiving? Yes it is! But even so, what better way to thank you, our loyal listeners, than another super-fantastic listener question show? In this episode, we tackle a bunch of new questions sent in by you. As usual, we [...]

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mobile web design trends

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DesignCast 49: Mobile Web Design Tips & Trends

By: Wes McDowell | November 11th, 2013 | 103 comments

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In this episode, we were lucky enough to have Patrick McNeil, the author of The Mobile Web Designer’s Idea Book sit down with Wes for a chat about the latest trends in the ever evolving world of mobile web design. We go over the basics of mobile web design methodologies and frameworks, and we discuss [...]

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