Charging for Your Value
- By: Wes McDowell
- May 12th, 2017
In the world of graphic design, most people charge one of two ways: based on time or per project. But let’s face it, both are usually based on some type of time-based calculation. The problem with this method is that nobody really benefits from it.
Your client is ends up paying for the time you spend, not a tangible result. And you are essentially just trading time for money. Why not charge your clients based on the value you bring to them instead?
In this episode, the gang talks all about the ins and outs of this method of pricing, as well as our own experiences with it. If you aren’t using this pricing model yet, you should really consider it. It will only benefit you and your clients, as you now have a vested stake in their success.
We also answer a listener question about a possibly tacky method of advertising.
- The Seanwes Podcast (heavily referenced throughout the episode)- Listen to episodes 308-311 for a deeper dive into value-based pricing
- Skillshare.com Free 30 Day Trial
- Freshbooks FREE for 30 Days Offer – Important: You must enter Deeply Graphic Design into the “How Did You Hear About Us” section